dashboard strategy

Behind the Metrics: Lagging vs. Leading Indicators

Most dashboards are backward-looking. They tell us what happened—revenue last quarter, churn last month, margin last year. These are lagging metrics: outcomes of decisions already made, systems already in motion. They’re essential for accountability, but they don’t help you steer. Leading metrics, on the other hand, are predictive. They signal what’s likely to happen next. […]

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